Clari & Deloitte Digital join forces to tackle B2B revenue leaks

AI revenues provider, Clari, has formed a strategic alliance with Deloitte Digital to help B2B companies streamline their revenue process as well as prevent revenue leakages. The partnership intends to leverage Clari's AI-adapted Revenue Platform and Revenue Cadence framework which seeks to capture more revenue by designing repeatable operational procedures, also known as Revenue Cadences, which consist of automating manual work and offering revenue teams with insights and suggested actions to expedite conversion and close rates.

Data reveals that companies, on average, lose 14.9% of their revenue every year to revenue leak, revenue that has been earned yet uncaptured owing to breakdowns within the revenue process such as fallen through deals, missed upsell or cross-sell opportunities, unanticipated customer attrition, error-prone manual processes, bad data, among others.

"For too long, revenue leaders have struggled with disconnected legacy systems and lax processes in unearthing the most critical questions in their business," averred R.J. Filipski, Global VP Ecosystem and Alliances at Clari. "Together with Deloitte Digital, we are elevating the standards by providing the platform and playbook for the future of revenue for all revenue-essential employees across every B2B industry."

In today's enterprise, every revenue moment significantly contributes to success. "To truly conquer revenue, you need a combination of best-in-class revenue process expertise and the most advanced technical instrumentation available in the market," said Paul Vinogradov, Principal, Deloitte Consulting LLP and Deloitte Digital. "Clari and Deloitte Digital are distinctively equipped to meet the evolving needs of B2B sales by embracing a yes/and approach, utilising technology and people to provide a personalised, blended experience."

Enabling a buyer- and experience-first approach, anticipating means to serve, and operating with trust allows Deloitte Digital's Sales Transformation offering to unlock the true revenue potential of B2B sales teams. In this manner, Deloitte Digital's Sales Excellence aids leading companies in maximising their revenue operations.

In 2023, Clari was recognised in the Deloitte Technology Fast 500, a rank of the 500 rapidly growing technology businesses in North America, covering various sectors including media, telecommunications, life sciences, fintech, and energy tech. As of now, Clari powers the revenue processes of over 70 companies on the Deloitte Technology Fast 500 list.

Clari is a specialist in Revenue Collaboration & Governance, providing the only enterprise platform to run the most important business process: Revenue. More than 1,500 organisations including Okta, Adobe, Workday, Zoom, and Finastra run revenue on Clari to improve win rates, prevent slipped deals, forecast with accuracy, and boost the productivity of all revenue-critical employees.

Deloitte Digital combines consulting and creativity to solve new problems with new ideas and unlock growth across the entire customer experience. By uniting digital and creative capabilities with industry knowledge and experience, Deloitte helps clients tackle challenges.