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LinkedIn emerges as top B2B ad channel with highest returns
Customer Experience

LinkedIn emerges as top B2B ad channel with highest returns

LinkedIn now leads B2B ad spend with 39%, delivering a 113% return on investment, outperforming Google and Meta in cost efficiency and sales impact.

By Catherine Knowles • 3 min read • Wed, 17th Sep 2025
Wavelo unveils solution to unlock legacy telecom data for AI
Digital Transformation

Wavelo unveils solution to unlock legacy telecom data for AI

Wavelo unveils 'Free Your Data', a solution enabling telecoms to unlock legacy system data for real-time AI applications without costly overhauls.

By Catherine Knowles • 3 min read • Fri, 12th Sep 2025
Apptio launches tools to clarify AI & hybrid IT investment
Software-as-a-Service

Apptio launches tools to clarify AI & hybrid IT investment

Apptio unveils AI TCO & Usage and Hybrid IT TCO Impact tools to boost transparency and control over AI and hybrid IT investment costs.

By Catherine Knowles • 4 min read • Fri, 6th Jun 2025
R Systems & Mavvrik partner to boost AI cost transparency
Unified Communications

R Systems & Mavvrik partner to boost AI cost transparency

R Systems and Mavvrik partner to enhance AI infrastructure cost transparency, offering real-time financial visibility and proactive budget controls for enterprises.

By Catherine Knowles • 4 min read • Wed, 4th Jun 2025
Why multi-subsidiary management is where accounting software breaks
Platform-as-a-Service

Why multi-subsidiary management is where accounting software breaks

As businesses add subsidiaries, basic accounting software falters, creating manual woes and scaling issues that cloud ERP systems can resolve efficiently.

By Annexa • 4 min read • Mon, 5th May 2025
LogicMonitor unveils features enhancing AI IT operations
Data Analytics

LogicMonitor unveils features enhancing AI IT operations

LogicMonitor has unveiled new features to enhance operational efficiency in IT operations, leveraging AI to improve performance and cost-effectiveness in data centres.

By Catherine Knowles • 3 min read • Thu, 20th Mar 2025
Forrester highlights AI benefits & challenges in OSS use
Virtualisation

Forrester highlights AI benefits & challenges in OSS use

Forrester has unveiled two reports analysing the benefits and hurdles of open-source software in AI, highlighting cost and governance as key challenges.

By Shannon Williams • 3 min read • Thu, 6th Mar 2025
Business travellers opt for earlier hotel bookings, study finds
Online bookings

Business travellers opt for earlier hotel bookings, study finds

A report reveals that business travellers are booking hotels earlier, with average lead times rising to 17.35 days in late 2024, up nearly 7% from 2023.

By Catherine Knowles • 3 min read • Fri, 21st Feb 2025
Globality enhances AI Agent Glo with new pricing analysis
Partner Programmes

Globality enhances AI Agent Glo with new pricing analysis

Globality has enhanced its Glo AI Agent, introducing advanced pricing analysis tools aimed at helping Global 2000 firms optimise decision-making and reduce costs.

By Catherine Knowles • 3 min read • Thu, 13th Feb 2025

Stories from Other Regions

UK families influenced by timing of back-to-school advertising
Marketing Technologies

UK families influenced by timing of back-to-school advertising

A survey reveals 77% of UK families are influenced by timely back-to-school ads, with cost and relevance key amid rising living expenses.

By Catherine Knowles • 4 min read • Thu, 21st Aug 2025
THG Studios invests in virtual production to boost creativity
Generative AI

THG Studios invests in virtual production to boost creativity

THG Studios has launched a Virtual Production suite in Manchester, investing seven figures to boost creative flexibility and cut costs for brands.

By Catherine Knowles • 3 min read • Thu, 31st Jul 2025
OSG extends Rimini Street deal to 2029 to cut IT costs by 8%
Digital Transformation

OSG extends Rimini Street deal to 2029 to cut IT costs by 8%

OSG extends its deal with Rimini Street to 2029, cutting IT costs by 8% to boost factory automation and productivity initiatives.

By Catherine Knowles • 4 min read • Wed, 18th Jun 2025
UK software deployment delays cost IT teams GBP £107,000 a year
DevOps

UK software deployment delays cost IT teams GBP £107,000 a year

UK firms face average four-month delays in software rollouts, costing GBP £107,000 per IT team annually due to skill shortages and lack of automation.

By Catherine Knowles • 3 min read • Thu, 24th Apr 2025
Schneider Electric unveils new technologies at Hannover Messe
Supply Chain

Schneider Electric unveils new technologies at Hannover Messe

At Hannover Messe 2025, Schneider Electric showcases innovative advancements in automation and electrification aimed at boosting industrial competitiveness and sustainability.

By Catherine Knowles • 3 min read • Fri, 4th Apr 2025
CloudBolt buys StormForge to boost Kubernetes optimisation
Virtualisation

CloudBolt buys StormForge to boost Kubernetes optimisation

CloudBolt has acquired StormForge to bolster its Kubernetes optimisation capabilities within its FinOps platform, aiming to address rising cloud costs.

By Catherine Knowles • 3 min read • Fri, 4th Apr 2025
Alluxio & vLLM join forces for smarter AI inference
Storage

Alluxio & vLLM join forces for smarter AI inference

Alluxio has forged a strategic partnership with vLLM Production Stack to enhance the infrastructure for large language model inference, addressing critical efficiency needs.

By Catherine Knowles • 3 min read • Thu, 20th Mar 2025
Yooz & Touchstone partner to integrate AP automation
Endpoint Protection

Yooz & Touchstone partner to integrate AP automation

Yooz has partnered with Touchstone FMS to enhance accounts payable automation, aiming to help UK businesses navigate rising costs and regulatory changes.

By Catherine Knowles • 3 min read • Wed, 19th Feb 2025