Experience business stories
Mastercard: Digital resilience and experience spending key trends for 2022
Shifts in savings, economic growth, leisure travel recovery, and consumer spending are highlighted in the Mastercard Economics Institute's Economy 2022 report.
Optimizely welcomes Donna Wilczek to board of directors
Wilczek, who joins as the company’s first independent director, is currently senior vice president of product strategy and innovation at Coupa Software.
Interview: Adobe creative director on the future of design-led business
Adobe exec champions design-led business strategy for future growth.
Adobe announces availability of Adobe Experience Manager-as-a-Cloud service
Adobe launches Experience Manager as a nimble cloud service, reshaping digital experience delivery.
Qualtrics expands research & strategy team in APJ
Qualtrics boosts APJ team to enhance research services & strategy.
Asia Pacific marketers now global leaders in AI adoption – report
While half (51%) of North American marketers see ‘no perceived need’ for AI, only a third (38%) of APAC marketers share this sentiment.
Design and creativity underpin transformation to an experience business - Adobe
Design and creativity are crucial for businesses aiming to deliver the best customer experiences, according to research by Adobe.