Market research stories - Page 4
NZ export levels remain strong as firms eye UK & Japan growth
Wed, 13th Aug 2025
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r&d
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free trade
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fta
Most New Zealand exporters sustained or boosted exports last year, with growing interest in UK and Japan markets amid trade tensions and tariff concerns.
Qualtrics & PureSpectrum expand partnership for AI market insights
Fri, 8th Aug 2025
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saas
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data analytics
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digital transformation
Qualtrics and PureSpectrum expand their partnership to deliver AI-driven synthetic market insights, cutting research time to minutes and halving costs by 2025.
Qualtrics & PureSpectrum join forces to enhance synthetic research
Thu, 7th Aug 2025
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edutech
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data analytics
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ai
Qualtrics and PureSpectrum partner to enhance synthetic research, slashing costs and speeding insights for market researchers worldwide.
Publicis Groupe NZ launches unified data intelligence hub
Thu, 7th Aug 2025
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data analytics
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genai
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ai
Publicis Groupe NZ has launched a Data Intelligence Hub uniting its agencies to offer integrated data and tech services for local businesses.
Metaforms raises USD $9m to revolutionise market research
Fri, 1st Aug 2025
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rpa
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erp
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ai
Metaforms, a San Francisco AI startup, has raised USD $9 million to enhance market research efficiency with innovative AI automation tools.
AlphaSense unveils new brand & website amid rapid revenue growth
Thu, 10th Jul 2025
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saas
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data analytics
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digital transformation
AlphaSense has unveiled a new brand and website as its AI-driven platform surpasses $400 million in annual recurring revenue, doubling growth since 2024.
Gigamon set to lead deep observability with 52 percent share by 2025
Thu, 26th Jun 2025
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hybrid cloud
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cloud security
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advanced persistent threat protection
Gigamon is set to lead the deep observability market with a 52% share by 2025 as demand for hybrid cloud security grows globally.
Data diode market to reach USD $919.29 million by 2034
Thu, 19th Jun 2025
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firewalls
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digital transformation
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network security
The data diode market is set to nearly double to USD $919.29 million by 2034, driven by rising cyber threats and regulatory demands across sectors.
Mercury launches Qual at Scale for richer, faster surveys
Wed, 18th Jun 2025
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ai
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data collection
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nlp
Mercury Analytics unveils Qual at Scale, merging broad surveys with deep interviews using AI for richer insights at costs like traditional quantitative research.
Deputy names Ciaran Hale as Chief Technology Officer to drive AI
Tue, 17th Jun 2025
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data analytics
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digital transformation
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genai
Deputy has named Ciaran Hale as Chief Technology Officer to spearhead AI innovation and enhance technology for shift-based businesses globally.
KX & NVIDIA launch AI Banker Agent to boost global trading
Thu, 12th Jun 2025
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data analytics
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rpa
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risk & compliance
KX and NVIDIA have launched the AI Banker Agent, an AI system designed to enhance real-time decision-making and client service in global trading markets.
APAC Retailers Embrace AI Amid Shifting Consumer Preferences
Mon, 2nd Jun 2025
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digital transformation
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fintech
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martech
Over a third of APAC consumers now use AI for shopping, boosting convenience and new brand discoveries, says Adyen's 2025 report.
Nexxen unveils AI assistant to speed up campaign planning
Mon, 26th May 2025
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martech
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cdp
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genai
Nexxen launches nexAI assistant, using generative AI to transform campaign planning by swiftly converting consumer data into actionable strategies.
European brands shift eCommerce strategies beyond Amazon in 2025
Thu, 22nd May 2025
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digital transformation
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supply chain
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e-commerce
Nearly 80% of European brands plan to expand eCommerce beyond Amazon in 2025, embracing hybrid models amid rising costs and operational challenges.
Chorus boosts NZ business fibre with new 1Gbps option, faster fixes
Wed, 21st May 2025
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uc
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digital transformation
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financial systems
Chorus unveils a 1Gbps symmetrical fibre plan for NZ businesses, enhancing speeds and restoration times to boost digital productivity.
Acuity launches Agent Fleet AI to boost efficiency for banks
Thu, 1st May 2025
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digital transformation
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fintech
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rpa
Acuity Knowledge Partners launches Agent Fleet, an AI platform designed to boost efficiency for banks, asset managers and private equity firms without more staff.
Open-source AI gaining popularity among young developers
Wed, 9th Apr 2025
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llms
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software development
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ai models
A new Stack Overflow survey reveals 82% of global developers are now familiar with open-source AI, with younger developers leading the charge.
Open-source AI gains favour among new developers globally
Tue, 8th Apr 2025
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open source
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ai
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software development
A Stack Overflow survey reveals 82% of global developers are engaging with open-source AI, highlighting its rising significance for younger professionals.
Contentful enters DXP market with new AI features, partners
Fri, 4th Apr 2025
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digital transformation
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cx
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martech
Contentful has launched new features and partnerships to enhance its content management system, marking its entry into the fast-evolving Digital Experience Platform space.
Pureprofile launches AI tools for decoding consumer trends
Tue, 25th Mar 2025
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data analytics
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marketing
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market research
Global data company Pureprofile has launched three AI-driven tools to help brands decode online consumer sentiment and track emerging trends effectively.