Rebrand stories
Stacked launches self-custody Bitcoin app in New Zealand
Last week
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crypto
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fintech
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blockchain
Stacked unveils New Zealand's first locally built self-custody Bitcoin wallet as it broadens beyond payments and targets Kiwi users.
AEM Networks rebrands amid growing AI testing demands
This month
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network infrastructure
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devops
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manufacturing
AEM Networks widens its test kit as AI-driven bandwidth, latency and audit pressures push the Singapore unit beyond cable certification into fibre and RF.
Abacus adopts single brand after Medicus IT merger
Last month
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data protection
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fintech
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advanced persistent threat protection
Abacus unveils a single global brand after its merger with Medicus IT, uniting financial and healthcare cybersecurity under one banner.
Trend Micro renames enterprise unit TrendAI globally
Last month
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firewalls
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endpoint protection
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digital transformation
Trend Micro has rebranded its global enterprise unit as TrendAI, centring strategy on its unified AI-powered security platform Vision One.
MaxContact Australia rebrands as Kaizn in CX advisory shift
Fri, 27th Feb 2026
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uc
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data analytics
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digital transformation
MaxContact Australia rebrands as Kaizn, expanding into independent CX and contact centre advisory across Australia and New Zealand.
Everpure rebrands from Pure Storage with 1touch deal
Tue, 24th Feb 2026
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storage
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data protection
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dr
Everpure debuts as Pure Storage's new name and moves deeper into AI-ready data management with a planned acquisition of 1touch.
MaxContact Australia rebrands as Kaizn in CX advisory pivot
Fri, 20th Feb 2026
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crm
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uc
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devops
MaxContact Australia has rebranded as Kaizn, shifting focus to independent CX and contact centre advisory across Australia and New Zealand.
Hype & Dexter rebrands to Avidly APAC in ANZ shift
Fri, 30th Jan 2026
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crm
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digital transformation
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cx
Hype & Dexter has rebranded as Avidly APAC, aligning with Avidly Group to scale HubSpot-focused services across Australia and New Zealand.
Author-it unveils brand refresh & AI-focused roadmap
Thu, 22nd Jan 2026
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uc
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data analytics
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digital transformation
Author-it unveils a refreshed brand and AI-focused roadmap, promising smarter content reuse, stronger security and improved collaboration.
OneAdvanced integrates Australian software to boost growth
Thu, 6th Jun 2024
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healthtech
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government
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software
OneAdvanced has successfully integrated three Australian software firms, launching six portfolios to drive growth and enhance customer value across ANZ.
New NZ telco Rocket Mobile launches with unlimited data plans
Thu, 23rd Nov 2023
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uc
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commerce commission
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myrepublic
NZ's Rocket Mobile launches as a new telecommunication service bringing unlimited data plans, aiming to challenge rival companies' hidden costs.
Messaging tech pioneer Known rebrands as Kudosity in strategic shift
Thu, 16th Nov 2023
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data analytics
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digital transformation
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cx
Known Pty Limited, a pioneer in messaging technology, has rebranded to Kudosity to streamline its business structure and enhance market offerings.
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One NZ appoints Nick Judd as CFO & Mike Purchase as Enterprise Director
Wed, 18th Oct 2023
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uc
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partner programmes
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customer service
Judd joins after serving as CFO of Tourism Holdings, while Purchase has managed key accounts within One NZ's Enterprise division.
Lista unveils new branding and focus on personal finance
Wed, 11th Oct 2023
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financial literacy
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rebrand
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accessibility
Lista, a finance application from the Philippines, is rebranding to emphasise personal finance and encourage users to gain financial literacy.
TEG invests in sport with Left Field Live and Rugby Live
Mon, 29th May 2023
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partner programmes
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sports
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rebrand
TEG, live entertainment, sport, ticketing and data provider, announces the acquisition of two international sports businesses, Left Field Live and Rugby Live.
Video: 10 Minute IT Jams - The latest update from Lumify
Wed, 1st Mar 2023
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edutech
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digital transformation
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hyperscale
Jon Lang, who is the CEO of Lumify Group, joins us today to tell us more about Lumify Group and what they do for their customers.
Video: 10 Minute IT Jams - An update from G-P
Fri, 11th Nov 2022
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hcm
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supply chain
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law
Globalization Partners CEO Bob Cahill discusses updates to the company's platform and the talent shortage in ANZ.
Vodafone NZ to rebrand as One New Zealand in early 2023
Wed, 28th Sep 2022
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uc
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5g & beyond
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wireless networks
Vodafone NZ has announced a significant rebrand, with the company announcing it is changing its name to One New Zealand in early 2023.
AvePoint rebrands SaaS learning product to MaivenPoint
Mon, 8th Aug 2022
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saas
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edutech
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uc
AvePoint rebrands its SaaS learning product, AvePoint EduTech, as MaivenPoint to reflect the shift towards user-driven learning experiences.
Pitney Bowes launches rebranded digital visitor management offering in ANZ
Thu, 4th Aug 2022
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document management
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ecm
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martech
Pitney Bowes has launched Smart Access Management (SAM), its rebranded digital visitor and contractor management offering in Australia and New Zealand.