Customer engagement stories - Page 24
Manhattan Associates boosts retail with omni channel updates
Tue, 23rd Apr 2024
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cx
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martech
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commerce systems
Manhattan Associates unveils major update to its Manhattan Active Omni solution, aimed at redefining retail operations and improving customer engagement.
Chatbot market set to surge to $4.9 billion by 2033 says FMI
Mon, 22nd Apr 2024
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uc
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cx
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martech
Chatbot market set to surge, projecting USD $4.9 billion growth by 2033, fuelled by customer engagement focus and widespread industrial adoption.
Artificial Intelligence and the Retail Personalisation Revolution
Fri, 19th Apr 2024
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cx
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martech
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personalisation
AI-powered retail personalisation is stepping up. Aiming for true one-to-one custom experiences, the industry leans into predictive AI, driven by robust data, to stay competitive.
Celigo teams up with TikTok Shop to boost ecommerce efficiency
Thu, 18th Apr 2024
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cx
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martech
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cloud services
Celigo partners with TikTok Shop in response to a growing trend of consumers using TikTok for product research, as they aim to help retailers better synchronise and manage valuable data across various applications.
Cogo & Personetics introduce AI-powered sustainable banking
Wed, 17th Apr 2024
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fintech
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cx
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martech
Cogo partners with AI-firm Personetics, pioneering climate-conscious banking by aiding customers in understanding and managing their carbon footprints based on their spending habits.
Wolt expands tailored ad service to aid partner growth
Fri, 12th Apr 2024
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cx
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martech
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adtech
Wolt enhances partner growth by launching its dedicated ad service, Wolt Ads, offering tailored strategies for both small independent businesses and international brands.
Tillo report reveals loyalty deficit in fintech sector
Mon, 8th Apr 2024
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crypto
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fintech
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cx
Tillo's report reveals a significant trust and loyalty gap in the fintech sector, indicating opportunities for growth through strategic incentives and rewards.
Brands struggling with first-party data strategies
Thu, 4th Apr 2024
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cx
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martech
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personalisation
A new study reveals major shortcomings in brands' first-party data strategies, limiting customer experience personalisation amid evolving privacy norms.
Twilio unveils Unified Profiles & Agent Copilot for customised interactions
Thu, 28th Mar 2024
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cx
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martech
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llms
Twilio introduces Unified Profiles and Agent Copilot to its Flex platform, using Segment's customer data to provide personalised, data-informed customer experiences and bolster employee productivity.
Adobe enhances Experience Cloud for optimised customer engagement
Wed, 27th Mar 2024
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cx
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martech
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genai
Adobe boosts its Experience Cloud line with enhanced functionalities, empowering brands to optimise customer engagement through data-unified, personalised cross-channel journeys.
Infosys & PIL form strategic tech partnership for digital transformation
Mon, 25th Mar 2024
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digital transformation
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cx
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martech
Global digital services leader, Infosys, joins forces with shipping titan Pacific International Lines to accelerate digitalisation, modernise customer portal and enact transformative changes across the logistics sphere.
Lifecycle Software unveils NEXUS for swift, efficient MVNO launch
Thu, 21st Mar 2024
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crm
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cx
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martech
Lifecycle Software unveils mark-challenging platform, NEXUS, offering 'first of its kind' MVNE capabilities; promising swift, cost-effective market entry for aspiring MVNOs.
Monday.com expands APJ team with key appointments
Fri, 15th Mar 2024
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uc
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cx
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martech
Work operating system monday.com boosts APJ team with key appointments, inducting Diana Terry as Head of Solution Engineering APJ and Elian Priel as Customer Success Lead APJ.
SAP Emarsys 2024 update boosts AI-driven, omnichannel campaigns
Thu, 14th Mar 2024
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datacentre infrastructure
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cx
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martech
SAP Emarsys reveals upgrades to boost personalised customer engagement, testing LinkedIn integration and enhancing AI capabilities while focusing on Omnichannel Excellence, Marketer Intelligence, and a Composable, Extensible Platform.
IWD 2024: Who defines you as a woman
Thu, 7th Mar 2024
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cx
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martech
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support
On International Women's Day 2024, a veteran female leader in tech argues that a woman's identity is self-defined, despite persistent prejudice in male-dominated industries.
SAS named leader in Forrester Wave for real-time interaction management
Mon, 4th Mar 2024
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cx
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martech
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personalisation
SAS Customer Intelligence 360 achieves top status in The Forrester Wave: Real-Time Interaction Management, Q1 2024, reinforcing its crucial role in delivering hyper-personalised customer experiences.
Shira Bar Yosef on gender disparity in cybersecurity
Fri, 1st Mar 2024
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uc
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cx
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martech
Ahead of International Women's Day, Claroty CCO, Shira Bar Yosef highlights the gender disparity in cybersecurity and technology.
The strategic imperative of integrating offline and online channels
Thu, 29th Feb 2024
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cx
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martech
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supply chain
Entry-level omnichannel capabilities reported in just 11% of firms, in spite of those companies with strong strategies seeing a 9.5% annual income increase and a 7.5% reduction in contact costs.
Four enterprise mobility trends shaping 2024
Thu, 15th Feb 2024
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saas
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uc
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mdm
Enterprise mobility in 2024 will be driven by the integration of IoT, enhanced mobile security measures, the rise of edge computing, and the use of augmented reality in operations.
Looking ahead: The great marketing technology transition
Fri, 9th Feb 2024
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uc
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digital transformation
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cx
Rising consumer expectations and digitisation push businesses to upgrade legacy systems for advanced, cloud-based platforms for improved customer engagement and long-term growth.